When The Holograms Invade

View this image › Read part one here. You can download this story as an ebook for your Kindle here, or for other e-readers here. Instructions for transferring this file to your Kindle can be found here. The story so far: In 2130, the only Read More …

Inside The Major League Baseball Tech Startup That Could Change Television

View this image › San Francisco Giants players celebrate after winning Game 4 over the Detroit Tigers to clinch the World Series on October 28. Mark Blinch / Reuters While most tech startups battle for any media attention they can get, this company has been Read More …

Why We Sound Weird When We Talk About Tech

View this image › It was early in 1969, and William Morris had a language to fix. On his desk, at 72 West 45th street in New York, was a stack of ballots, letters and interview notes from 104 of America’s most important users-of-words. A Read More …

Why Google Could Be In Serious Trouble

View this image › In a bizarre and unprecedented leak on Thursday, Google’s quarterly earnings were posted on the SEC’s website. The report is both worrying and incomplete — it starts with the phrase “PENDING LARRY [Page] QUOTE” — and it has sent the company’s Read More …

Nobody Has A Damn Clue What “The Cloud” Is

1. LINK Nobody Has A Damn Clue What “The Cloud” Is citrix.com This is too good: “51 percent of respondents, including a majority of Millennials, believe stormy weather can interfere with cloud computing… One in five Americans (22 percent) admit that they’ve pretended to know Read More …

Silicon Valley Gets Its Own Hogwarts Academy

View this image › Students repeating their daily “hero pledge.” mercurynews.com Next January, around 100 people will stream out into downtown San Mateo, the launching pad for YouTube and other legendary start-ups. They will look like ordinary business school geeks or Steve Jobs-venerating designers, but Read More …

A Handy Guide To Remixing Without Getting Sued

To go with our article, Why Remix Culture Needs New Copyright Laws, we put together a flowchart to help artists decide whether or not they should publish their work — and how not to get sued in the process. View this image › Graphic by Read More …

The 18 Most Ridiculous Ads Of The Dot-Com Super Bowl

Are we in another bubble? Yes. How bad is it? Dunno! Maybe terrible, maybe not. The amounts of money in play are just as disorienting, and some of the company valuations are just as untethered to reality. It’s all very familiar, especially to someone who Read More …

Where (Else) Your Gadgets Come From

View this image › Recent coverage of Apple’s labor problems in China has been so focused that it almost makes the problem seem solvable. If only Apple would fix its policies, if only Foxconn would ease up on its workers, if only China would tighten Read More …

Young, Cool…and Into Online Influence Metrics?

View this image › The faces of YungKloutGang. Last Saturday, slightly hungover, I spent the afternoon texting with a friend about a show that we had missed the previous night. He sent me a link to a particularly gripping account of the event, Riff Raff’s Read More …