Uber Offers ‘Freedom Rides’ to Voters on Election Day

The on-demand private driving service Uber is hoping to make Election Day easier for voters by offering “Freedom Rides” to and from polling stations. The Uber app teamed up with Rock the Vote to give all first time users of the service a free ride Read More …

Young, Cool…and Into Online Influence Metrics?

View this image › The faces of YungKloutGang. Last Saturday, slightly hungover, I spent the afternoon texting with a friend about a show that we had missed the previous night. He sent me a link to a particularly gripping account of the event, Riff Raff’s Read More …

Get Ready For The Great Embeddening

View this image › It used to be hard work to get a video to play in a browser. A site could link directly to a video file for download, but that takes readers away from the site and out of their browsers. You could, Read More …

What’s Next for Facebook Home

Facebook Home is going international; chat heads have escaped the Home asylum and are arriving (in a limited fashion) on the iPhone. Now the social network is teasing future upgrades. The first update to Facebook Home, which arrived on the HTC First and for select Read More …

Apple’s iOS Boss, Store Chief Stepping Down

With trading halted on the New York Stock Exchange during the onslaught of Hurricane Sandy, there couldn’t have been a better time for any public company to announce the departure of major executives — and that’s just what Apple did Monday. Apple announced that Scott Read More …

Is Your E-Mail Signature an Information Overshare?

Here is a list of devices from which you, dear readers, claim to send emails: Commodore 64, carrier pigeon, homing pigeon, courier pigeon, fountain pen, rotary phone, hammer and chisel, tin can via the string network, typewriter, abacus, Apollo Guidance Computer, Atari, car phone, shoe Read More …

5 Things Auto Brands Can Teach You About Online Marketing

If you’re looking to gauge brands’ engagement with digital media, look no further than the automotive industry. Auto manufacturer campaigns can be used as a barometer for reading both online marketing trends and effective tactics for several reasons. Auto brands represent a massive market. Borrell Read More …

Marketers Get Physically Abused for Social Media ‘BS’ in Adobe Ad Campaign

Have you ever gotten so enraged by the use of marketing buzzwords that you just want to slap someone? Well, Adobe is attempting to tap into that rage with a $10 million campaign for its social media metrics tools. The new ad campaign, from Goodby, Read More …

That Looks Like a Phone in the Amazon Teaser

Thanks to Amazon‘s teaser video, the company’s mysterious June 18 product announcement may not be so mysterious after all. On Wednesday, Amazon announced plans to introduce a new product later this month. The company attempted to create some anticipation with a 50-second video that showed Read More …

What Founders Wish They Knew Before Starting Companies

The entrepreneurship journey isn’t an easy one — developing a product, scaling a business and growing an audience are intimidating tasks that necessitate endless hustle, ambition and passion. And even if you have all of those qualities in spades, there’s still a good chance your Read More …