No Sleep, No Badges, No Clean Clothes: Startup Does SXSW Guerrilla Style

A picture from MiMFL’s drum workshop in Brooklyn.Image: MiMFL Last time I emailed with them on Wednesday afternoon, Tommy Spero and Ray Archie were stuck in the Dallas airport. The jet for their 6:30 a.m. flight endured a bird strike. The smaller replacement plane didn’t Read More …

7 Tips to Enhance Influencer Marketing

Michoel is director of platform and product strategy at Big Fuel, a social media agency. He is also an advisor at Social iQ Networks and VideoGenie and a frequent speaker at social media technology conferences and events. You can follow him @Twabbi. Marketers send out Read More …

Apple Acquires Particle, a Web App Design Startup

Apple has acquired Particle, a web app design startup that counts Justin Timberlake as a lead investor, for an undisclosed sum, according to CNET. Particle was founded in 2008 by Aubrey Anderson and Cole Rise, and the two co-founders had previously done design and marketing Read More …

Twitter, NBA Team up for In-Stream Video Replays

If there was ever any question that sports are one of Twitter‘s hottest, most passion-inducing topics, this week should have put those doubts to rest. The microblogging network on Friday announced a deal with the NBA to stream replay highlights directly to users through in-app Read More …

Sorry, Windows 8 Is Not Going to Save the PC Industry

  It’s no secret that the PC business is pretty lousy these days. In recent weeks, Hewlett-Packard and Dell have posted weak quarterly earnings because so much of their business still relies on sales of PCs. On Friday, Intel became the latest behemoth to weigh Read More …

The Mall of America will close on Thanksgiving. With 15,000 workers, that’s huge.

As the largest shopping center in the U.S., the Mall of America in Bloomington, Minnesota, certainly lives up to its name. Boasting more than 520 stores not to mention actual roller coasters! the mall supports roughly 15,000 jobs. This year, many of those 15,000 workers Read More …

Tablets to Surpass Notebook Growth in 2016

The demand for tablet computers such as the iPad is growing so quickly that shipments of them are projected to surpass notebook shipments by 2016. According to market research firm NPD DisplaySearch, the mobile PC category is poised to soar from 347 million units in Read More …

University of Phoenix, Ask.com Are Google’s Biggest Advertisers

As an industry, finance may be the biggest spender on Google search, but it’s the University of Phoenix, the largest for-profit college in the U.S., which is Google’s single biggest paid search client. According to a search marketing firm WordStream, the university spent an average of Read More …

U.S. Mobile Ad Spending to Reach $4 Billion by End of Year, Study Says

Facebook and Twitter spent a good part of 2012 talking up their “native” mobile ad products — and marketers, it appears, have been paying attention. On Monday, eMarketer adjusted its end-of-year mobile advertising forecast upward, citing Facebook’s mobile newsfeeds and Twitter’s Promoted Products suite as Read More …

4 NYC Startups Reshaping Small Business

Scott Roen is vice president of digital marketing, experience, and innovation for American Express OPEN. He manages a team charged with the strategy, development, and management of digital experiences. New York has historically been known as the center for industries like finance, publishing, and fashion, Read More …