Connected Cars May Eventually Inspire Place-Specific Radio Ads

Image: Yutaka Tsutano Chevrolet is rolling out what it calls the “largest deployment of vehicles with built-in 4G LTE Wi-Fi in the market this summer,” and the move will help open up opportunities for advertisers in the in-car services market, experts say. “Chevrolet is committed Read More …

25 Inventions That Changed Our Way Of Life

There are so many things around us that we take for granted but make our lifestyle possible. For instance, could you imagine living a day without checking emails on your computer or walking around without your mobile phone? As you read through these 25 inventions Read More …

Global Internet Ad Spend Up 12% in Q1

Buoyed by strong growth in Latin America and the Middle East/Africa, Internet ad spending rose 12% in the first quarter compared to Q1 2011, according to Nielsen. In a period in which overall ad spending rose 3.1%, every media sector was up except for magazines, Read More …